For investors, funders and juries

Albuena makes eating during pregnancy and breastfeeding safe and easy to understand

We turn the recommendations of BfR¹, DGE² and EFSA³ into an app that answers instantly in everyday life: by scan, with an explanation and a source. Here you can see where we stand, what comes next and who is behind Albuena.

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Status and roadmap

Where Albuena stands

654,000births in Germany in 2025: this many women enter this phase of life every year.⁴
83 %of pregnant women in one study considered at least one risky food to be safe.⁵
Almost 1 in 2pregnant women feel unsure about their food choices at least occasionally (own survey).⁶
12 instead of 27 mgiron per day: pregnant women in a Hamburg study took in this much from food on average; 27 mg are recommended (DGE²).⁷
  1. Q4 2026

    App with scanner and rule set, first courses, website

  2. Q1 2027

    Closed beta, testing on 500 products, content and recipes

  3. Q2 2027

    Launch in Germany

  4. Q3 2027

    Prepare a benefit study and certification for reimbursement by health insurers

Our goal: to reach around 2 % of women in Germany in this phase of life by 2029. Further figures, the business model and our plan are in our pitch deck.

¹ BfR: German Federal Institute for Risk Assessment. ² DGE: German Nutrition Society. ³ EFSA: European Food Safety Authority. ⁴ Federal Statistical Office of Germany (Destatis), press release of 1 July 2026 (654,241 births in 2025). ⁵ Bryant et al. (2017), Australian and New Zealand Journal of Obstetrics and Gynaecology. ⁶ Own survey in a Facebook group for pregnant women, n = 115, September 2026. ⁷ Milman (2020), Journal of Nutrition and Metabolism (review, including a Hamburg study 2011–2013, n = 200); recommendation: DGE reference value for iron (2023).

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Team

Who is behind Albuena

“Albuena exists because we saw a video in which a pregnant woman was given dangerous nutrition advice. We wanted women to get a well-founded answer instead – exactly when they need it.”

Anica Buchta

Anica Buchta

Product and nutrition science

Nutrition scientist (B.Sc. Oecotrophology) with experience in research, development and quality management in the food industry. Developed Albuena’s rule set and teaches courses on nutrition during pregnancy and breastfeeding.

Marlene Zak

Marlene Zak

Business and partnerships

Innovation manager (M.Sc., TU Berlin and University of Twente) with around five years of experience in strategic e-commerce partnerships, most recently as Senior Strategic Partner Manager. Leads business development at Albuena.